Data Consultancy

We focus on collecting, analysing and interpreting key data from your establishment—such as guest satisfaction, participation, and the online reputation of your entertainment department—so you can improve the guest experience by personalising your product and service offering.

Clients of this service see improved guest satisfaction and perception of their entertainment through reviews and ratings, which translates into better commercial performance and greater guest loyalty. This service is designed to naturally integrate into your hotel’s daily operations, ensuring every moment of the guest experience adds value and builds a strong, lasting reputation.

The data consultancy in numbers

Over 100.000 online reviews processed

More than 30 different data sources

Positive sentiment variation +5.5% on average

Advantages of the Data Consultancy

  • Clear data for confident decisions: we turn scattered data into actionable insights.
  • Ongoing expert support: a dedicated consultant guides the entire process with regular reports and continuous advice.
  • Results-driven solutions: practical recommendations to improve KPIs and guest perception.
  • Entertainment that drives positive mentions: we design actions to boost guest reviews on key platforms.
  • Specific team training: we train entertainers to understand their impact on the establishment’s reputation.

Improve your establishment’s reputation

1. Online reputation diagnosis

We collect and analyse reviews and ratings from various platforms and surveys. From this, we create a diagnosis report with key indicators, areas for improvement and an initial proposal with goals and actions tailored to the entertainment department.

2. Monthly follow-up and personalised consultancy

An expert consultant provides regular insights through detailed reports, identification of critical areas, customised recommendations and strategic guidance. The entire service is 100% online with monthly follow-up.

3. Activation of actions to improve reputation

We design and implement activities aimed at encouraging positive guest reviews. We also train the entertainment team to maximise their impact on guest perception. Implementation includes materials, guidelines, and results validation. At the end of the process, we provide a summary report highlighting the achievements.

DATA CONSULTANCY

Data-driven decisions based on your guests’ behaviour

Frequently Asked Questions about the Data Consultancy

1. What kind of data is analysed?

We analyse participation data from activities, guest reviews on public platforms (TripAdvisor, Google, Booking…), internal surveys, and any other tools the client grants us access to.

2. Who carries out the analysis?

A specialised Acttiv consultant leads the entire project: data analysis, reporting, follow-up meetings and action proposals.

3. Does this service only analyse or also take action?

Both. We analyse and propose improvements, but we also implement concrete actions to enhance the guest experience and increase positive mentions.

4. What is the minimum service duration?

The minimum commitment is 4 months, as a full cycle is needed to achieve measurable results.

5. What will I receive at the end?

A final report detailing all actions implemented, their impact on online reputation, KPI evolution, and recommendations for continued improvement.

WORK WITH US

If you’re interested in hiring a Data Consultancy service, get in touch with us: